Magazine Advert Deconstruction

There are many different forms and ways to layout an advertisement for a product within a magazine, and adverts for Digi-packs and CDs are no exception. They can range from very extravagant and eye catching aesthetics, to simple and to the point connotations.

This is an advert for Cee Lo Green's album "The Lady Killer". the top half is a picture of the artist himself, while underneath, in his signature font, the artists' name and album title, followed by the date of the album release and the single.
whilst being very simple, there are many signifier it could include. The fact the majority of the advert is a picture of the artist examples that his image is clearly very important, and that a majority of his target audience must appeal to his looks. It could also, simply be to attract possible audiences who may recognise him from various other publicity he has done for this album.
The artists name is written in pink, this could further show that it is directed at possibly a female audience, and also that this advert could be part of quite a feminine magazine, as pink writing is not something that is common within male magazines. The smaller writing at the bottom tells the audience that it includes the "No.1 single" and underneath that, says "The greatest male voice in US soul "Sunday times"". This shows significance, as once the audience has been drawn in by the picture and the artist, it then goes on to say how good and popular both the artist and the album is, therefore further persuading the audience to buy it. Right at the bottom in the smallest writing, there is the artists website and his record label, once the audience has read the rest of the advert, if they are an avid fan or wishing to know more about the artist, they can take note of this information, whereas otherwise, it is too small for someone who is just skimming over the advert, and may not be noticed as easily.

This advertisement was found in Rolling Stones, an accomplished music magazine, and is promoting Morrisey's "Years of Refusal. It features a picture of Morrisey holding a baby, with his name, and album title behind him. This advert was found in the bottom right corner of a page and is quite small, therefore it must be aimed at specific fans of the artist that will easily recognise him and pay attention to even the smallest of appearances. Both the writing and Morrissey's shirt are in a light blue colour, this usually signifies innocence and serenity, and the fact he is holding a baby could be used to attract a female audience that may believe him to be a good family figure, though the fact he is standing with his chest out, in quite a triumphant, macho pose may be a contrast to this. On either side of his is information relating to the album, such as "Out now" and "Featuring "I'm throwing my arms around Paris"" This is quite short and again, may relate to his quite specific audience, reminding them the album has been release, and a popular song that it contains. Again, as the very bottom of the advert in a very small writing, there is the artists website and record label on the left, and an exhibitor of the album "Best buy" on the right. This straight away tells the audience where they can purchase this album from, and also persuades them to go to this specific shop, as it may be at the best price, aswell as increasing reputation for the shop.