A2 Evaluation

This is my finished evaluation for my project, created using the combination of Prezi and Video footage.

Sam High Kett A2 Media Evaluation on Prezi

Focus Group + Analysis

Upon completion of my video, I decided to display it to a selection of my target audience, in order to receive some feedback, this is the video footage:


Focus Group from Sam High on Vimeo.

Some of the main points from my feedback are:

• The response was generally positive, commenting on that the song fits well with the video, that it was enjoyable to watch, and that it highlights the artists and presents him well.
• From the video It was pointed out that some of the lip syncing was not fitting very well, so that is a point to improve.
• It was also said that the narrative would be more enjoyable if it had different locations and/or a female character.

After watching the video and receiving feedback, I shall do my best to edit the video and make the necessary changes. I will also show the video to more specific members of my target audience, to obtain more feedback and see if it meets my criteria to please them.

After redoing the lip sync in the video, I gathered some feedback from more specific members of my target audience, and they said that it gave it a bit more realism and considered it better than the previous version, how ever in relation to changes in the plot (additon of a female character, changes in narrative etc) due to the time frame I will not be able to add these, however, in my evaluation I will include an explanation of what I would do with these features if I did indeed have more time to add them.